Tag Archives for Media

Partner wanted – Young Lions 2008 Competition

The Austrian national broadcaster (ORF) and the Cannes Lions Festival are hosting also this year the young lions competition. It is the first time that young guys can participate at a media challenge next to print, film and cyber. To … Continue reading →

11. March 2008 by Stefan
Categories: Advertising | Tags: , | 6 comments

L’egoiste romantique

If you are bored and you want to read a brilliant book, buy L’egoiste romantique by Frederic Beigbeder. It’s a bit similar to 99 Francs which you know, if you work in advertising. A brilliant piece of work, with some … Continue reading →

17. February 2008 by Stefan
Categories: Books | Tags: , , | 2 comments

2008 Globalization Ranking

According to Swiss Federal Institut of Technology (ETH) in Zurich are Belgium, Austria and Sweden the most globalized countries in the world. According to the KOF index of globalization is globalization still on the rise. Mainly because of increased economic … Continue reading →

09. January 2008 by Stefan
Categories: Society | Tags: , , | 4 comments

Adscene #1: The George Parker Interview

If you are bored these days or just feed up of writing papers like I am. Go the Werbeblogger and check out the Kaisers hilarious interview with George Parker (AdScam) about swearing, agencies, advertising, WPP and ad schools. I hope … Continue reading →

26. December 2007 by Stefan
Categories: Interesting | Tags: , , , | Leave a comment

Season’s Greetings

Merry Christmas and happy New Year to everyone. I think ElfYourself by Office Max is the viral winner of the christmas greetings. Here are some of the links that I got: Geza Maja Mike, Paul, Andrew & Andrew Charly, Me, … Continue reading →

24. December 2007 by Stefan
Categories: Society | Tags: , , | 1 comment

YouTube Playlist Feature

Thanks to Igor Schwartinski for showing me the playlist feature of YouTube. This is the thing I was always waiting for. With the playlist feature you can let YouTube play the videos of your playlist in a row. This may … Continue reading →

10. December 2007 by Stefan
Categories: Business | Tags: , , , , , | 3 comments

The Long Tail

Some weeks ago I finally managed it to read “the long tail” by Chris Anderson. I can really recommend you his book, because Chris explains very simple the shift in the demand/supply side due to trends of digitalization. There are … Continue reading →

05. December 2007 by Stefan
Categories: Books | Tags: , , , | 3 comments

User, Content & Medien verschmelzen

Ein schönes Beispiel wie User, Content und Medien miteinander verschmelzen und eine sehr authentische und individualisierte Nachricht entstehen lassen. Vielleicht handelt es sich aber auch schon um die nächste Stufe von Youtube, der User Generated Content kann dabei nach Wunsch … Continue reading →

25. September 2007 by Stefan
Categories: Society | Tags: , , , | Leave a comment