First of all, check out the nice be kind rewind website and the trailer below, so that you get the story.

Thanks to Tim for the hint.

Usually I’m not so much into movies but this looks really interesting. First of all I think that Jack Black is a very funny guy and second (and this is the reason why I post it here) the movie reflects what’s going on in the net. As Tim already mentioned in the Werbeblogger Late Night Podcast, the guys in the movie are doing the same like hundreds of thousand YouTube user’s out there. They are producing their own content. And like in the real world the audience enjoy to watch it. People are feed up with the stuff from traditional broadcasters and media. I don’t think that people want a revolution in this case, but I believe that they want to have at least a choice between the traditional and the authentic.

See you in the cinema or on YouTube.

According to Swiss Federal Institut of Technology (ETH) in Zurich are Belgium, Austria and Sweden the most globalized countries in the world. According to the KOF index of globalization is globalization still on the rise. Mainly because of increased economic and political reasons, while the social globalization perspective stagnates. The report states that globalization is on the rise since the 70′s. Only the social globalization did stagnate since 2001.

What changed in the field of social globalization? Here is the set of variables and their weight:
1. Data on Personal Contact (30%)
Outgoing Telephone Traffic (13%)
Transfers (percent of GDP) (6%)
International Tourism (28%)
Foreign Population (percent of total population) (26%)
International letters (per capita) (28%)
2. Data on Information Flows (35%)
Internet Users (per 1000 people) (25%)
Cable Television (per 1000 people) (25%)
Trade in Newspapers (percent of GDP) (21%)
Radios (per 1000 people) (29%)
3. Data on Cultural Proximity (35%)
Number of McDonald’s Restaurants (per capita) (40%)
Number of Ikea (per capita) (41%)
Trade in books (percent of GDP) (19%)

Could it be that Web 2.0 is the reason for the stagnation? Skype and other VOIP and messaging services are influencing the outgoing phone calls and the international letters, which represents more then the half of the first set. RSS, Podcasts, YouTube and video on demand services are affecting every variable in the second set. In the third set the trade in books could be influenced by creative commons and ebooks.

I don’t have time to check all the data in detail, but I think it would be interesting to look at the facts.
Detailed 2008 Globalization Ranking
Globalization ranking variables and weights

If you are looking for more information about globalization, go and buy Thomas Friedman’s – The world is flat or The lexus and the olive tree. Two of my most favorite books about globalization even I don’t agree with Thomas Friedman in all the points, I like his way of storytelling and the financial perspective of his explanations.

Merry Christmas and happy New Year to everyone.

I think ElfYourself by Office Max is the viral winner of the christmas greetings.
Here are some of the links that I got:
Geza
Maja
Mike, Paul, Andrew & Andrew
Charly, Me, Kostas & Lucius
Alex, Dani, Me & Heimo

Amazing how much traffic you can generate with such a simple idea.

Das Future Exploration Network hat die folgende Extinction timeline veröffentlicht. Man sollte das ganze natürlich nicht so ernst nehmen, aber die Zeit zwischen 2030 – 2040 wird wohl richtig spannend werden – Rest in Peace Oil, Microsoft, Middle Class, Coins, Glaciers und European Union.

Ein schönes Beispiel wie User, Content und Medien miteinander verschmelzen und eine sehr authentische und individualisierte Nachricht entstehen lassen. Vielleicht handelt es sich aber auch schon um die nächste Stufe von Youtube, der User Generated Content kann dabei nach Wunsch verändert und personalisiert werden.
icetruck.tv – Who is Stefan Erschwendner
Auf alle Fälle eine schöne virale Kampagne für Dexter.

Der Spot von Vodafone Neuseeland zeigt was man, dank Globalisierung und der Demokratisierung von Technologie, in der heutigen Zeit alles machen kann.
Make the most of now.