Another and even bigger update about augmented reality. From the videos that I found over the last 3 weeks you can see that the context gets more and more integrated in the digital projection. VR glasses seem to finally find the way with the help of AR to the consumer, especially for the gaming industry this will be very interesting. For latest updates you can also follow: http://twitter.com/AugmentedAdvert

Augmented reality, remote control cars:

Interaction with an Augmented Reality Avatar

Physics and Augmented Reality – Part 1

Physics and Augmented Reality – Part 2

Gizmondo Augmented Reality Game

AR video projection

AR baseball cards and game
http://www.viddler.com/explore/engadget/videos/319/
Very impressive to see that you can already play small casual games with AR characters. I expect that we are going to see a lot more of this stuff in the next months.

GE smart grid

Explaination: http://ge.ecomagination.com/smartgrid/#/augmented_reality

Introversion’s DefconAR: apocolypse augmented

Augmented Reality toys

Augmented Reality Toys (Work in progress) from Frantz Lasorne on Vimeo.
http://www.yankodesign.com/2009/03/16/surreal-becomes-real-with-toys-and-ar/
Even it’s work in progress this already looks very advanced and I think that there are a lot of board/card games that could easily be re-interpreted with AR tools like this.

AR worms & MRToolKit

AR Lego

This video shows that when you add some animations to AR the user experience get’s even better. Especially for LEGO this totally fits since the brand is all about building up something by your own.

3 years old but still one of the best AR presentations
http://video.google.com/videoplay?docid=6523761027552517909
The helicopter is very impressive and this toy would find a lot of friends in ad agencies