"Execution becomes content in a work of genius." Bill Bernbach

What advertising should be all about

Check out the two great presentations of @joakimnilsen and @samismail. Focus on people, their context and find out what they like to do to engage with them.

Power Of People
View more Microsoft Word documents from Joakim vars Nilsen.
Burying the Banner Ad
View more PDF documents from Sam Ismail.

May 27, 2009 | Filed Under Advertising 

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2 Responses to “What advertising should be all about”

  1. Joakim Vars Nilsen on May 28th, 2009

    Stefan: Thanks for posting and keep up your excellent work!

  2. H3imo on June 15th, 2009

    thanks for the links. i guess you like slide 37 of the “burying the banner ad” presentation a lot… D.I.S.C.O…

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